Instead of wondering how and what to do to engage with your Instagram followers daily, here are six helpful tips for you to take into consideration.
When it comes to Instagram and any other social media, always have a long-term plan. Also, there is no one-size-fits-all strategy that will help everyone. Always try and test new approaches, as different accounts have a different type of followers and fans. In other words, what works for one is very unlikely to work for the other and vice versa.
Below, you will find a bunch of different techniques which you can apply today. They are pretty common when it comes to Instagram engagement and growing your fan base to reach the next milestone.
6 effortless ways for daily engagement with your Instagram followers
1. Publish content regularly
It is more than obvious – if you are starting on Instagram, you better keep releasing compelling visual content regularly. Sure, that does not necessarily mean on a daily basis, but you need to establish a flow of at least two updates weekly.
After a while, you can test different publishing methods to see what works for your audience best and go from there. No need to overcomplicate, eventually, you will come up with your custom pattern, which will keep the engagement between you and your followers healthy.
Also, play around with different contents, like image, video, quotes, amateur and professional photos, you name it.
2. Interact with your followers AKA respond to (your) comments
To be entirely candid with you, the first few days, weeks (even months), might feel a little lonely on your Instagram profile. Still, if you do things the right way and have a strategic approach to market your Instagram account, you can see some traction going early on.
And then, when you see someone commenting on your post, what to do?
As simple as that. Even to this day, I still see many account owners who just do not interact with their users. It is crucial for a blooming relationship, to keep responding to (all) comments that you get.
In addition to that, do not be afraid to comment to random users’ posts out of the blue, too.
3. Go against the grain
Sometimes, you just want to go entirely against the norm. Do the unexpected and see what happens. This particular paragraph is pretty self-explanatory. If you are engaging with your followers only through commenting, use a story to answer their questions. Moreover, if you are posting one type of content primarily, every once in a while, publish a photo or a video that might not be entirely related to your niche.
You must always be testing to see what sparks their interest and curiosity the most. You can later go in-depth and check the stats to see what works best with your audience.
4. Host a contest
Everyone loves winning stuff. That said, host an Instagram contest and try a different approach of engaging with your Instagram followers. Bear in mind, make sure you follow Instagram’s regulations, so you do not face any inconvenience.
If you offer subscriptions, you are a brand or you are an influencer, everyone can host a contest and give away different products and even services. With a contest, you can also popularize a #hashtag or start a new trend.
Friendly advice: Do not host contests and giveaways too frequently. Have in mind, even once a month can sometimes be too, much. Do not become the next coupon page.
5. Randomly like and reshare your followers’ content
Another fantastic way of engaging with your Instagram followers on a day-to-day basis is by resharing their content. Not only that, as mentioned earlier, you can also comment on their posts and start spreading the word out in a unique fashion. Show the world that real humans stand behind the Instagram account, people who care and are not in the game purely for profits.
Just take a few minutes of your time, search for relevant hashtags and start commenting and liking other people’s content. This comes especially rewarding if you interact with those who are already your followers. Become friends if you will.
6. Tag accounts in stories and posts
Instead of only focusing on the “front-end,” do things in the “back-end,” too. Meaning, the next time you publish a story, do tag other accounts and followers. Of course, you can tag others when publishing to the main page, too.
For some reason, stories happen to work exceptionally well when it comes to engaging with your Instagram followers and other random individuals and account owners. Play around with different tactics and enjoy the pleasant outcome that will help you grow your Instagram profile and your business to new heights.